Nifty is an award-winning consumer electronics company that combines market leading innovation with strong industrial design.
Its first product - the Nifty MiniDrive - broke the record of being the highest funded UK tech Kickstarter project ever and defined a new product category for flash storage.
To date, Nifty has shipped 100,000+ units across the globe and has built out a first class manufacturing and distribution network enabling it to ship products to 100+ countries worldwide. In 2015, Nifty reported revenue of $1.2 million with a gross profit margin of 37%.
Now, with the advent of USB Type C and unabated growth of flash-based storage, Nifty intends to capitalise fully on its market position in order to considerably expand its product offering.