PRESS RELEASE

London, September 23 2019

London On-Air^™ Sponsorship deal brings live TV coverage to Female Founder events in London

John Lamb LLP, a leading London Financial Planner and Wealth Manager, and Intelligent Crowd TV, the media platform for the early-stage company ecosystem, are pleased to announce a collaboration to promote and enhance the visibility of women-led businesses seeking seed and growth funding.

Under the collaboration, John Lamb LLP becomes the first sponsor of Intelligent Crowd's London On-Air^™ initiative, which will deliver a live stream of the Capital's premium pitch and fundraising events to accredited national and international investors.

John Lamb LLP's sponsorship will support London On-Air live stream coverage of events showcasing female founders, and female investors. Event hosts simply need to register their event at www.IntelligentCrowd.TV

Managing Partner (since 1986) Paula Steele comments:

"Women-led businesses receive only a small share of the total funding available to early-stage businesses and we believe that it's important to help raise their profile and engagement with investors. Location, logistics and timing mean that physical pitching events bring together a relatively small proportion of investors who would otherwise be interested – other women in particular who might find it challenging to attend evening events. A live TV stream is a good way to address this problem.

"Additionally of course John Lamb LLP, as a business, will benefit from being able to engage with both founders and investors so effectively, through London On-Air sponsorship."

Intelligent Crowd TV CEO Shane Smith added:

"Much time and energy is invested by event organisers and companies, to reach the relatively small audiences that are able to attend physical events. We aim to substantially enhance audience reach by delivering these events to our 8,000 investor network members. More eyeballs means more engagement and ultimately, more investment. This is good for those founders, and good for our economy.

"We are delighted to be working with John Lamb LLP as first sponsor of this important initiative, and we are open to discussions for support of pitching events addressing other segments and verticals, such as overseas founders, block chain, Ed Tech, Law Tech, LGBT founders, and Fintech.

"Our ultimate goal is for London On-Air to comprehensively cover the best investor presentation events in London, and expand our operation nationally to include the regional UK start-up centres."

-ENDS

Note to Editors

Intelligent Crowd TV

London On-Air is the new on-location live streaming service from Intelligent Crowd TV, designed to boost the return on investment and effort of event organisers, in reaching an investor audience. The first event coverage is expected in October 2019.

Intelligent Crowd TV has been airing three studio-based formats since 2015: The Seed and EIS Hour is the world's first series dedicated to seed-stage funding by Crowd, Angel, Private Equity, Family Office and Corporate Venturing investors. The program has a focus on curated, harder-to-explain B2B investment opportunities. The Seed & EIS Hour won the EIS Association Annual Award for Innovation in February 2016.

Crowd Channel Live raises the awareness of campaigns hosted on the major equity crowdfunding platforms.

The Series “A” Hour, co-hosted with leading VC’s from London’s professional investor community, assists businesses which are scaling up, to raise their Series A round and beyond.

Further info: 07785 276703

John Lamb LLP

Founded some 60 years ago, John Lamb is a medium-sized firm of financial experts and advisers, large enough to offer a depth of expertise across a broad spectrum of financial matters, whilst at the same time, small enough to be able to deliver an attentive level of service and develop a close working relationship with clients based on trust and integrity.

The firm is authorised and regulated by the Financial Conduct Authority and enjoys a strong reputation for our technical capabilities. John Lamb provides flexible service with a fair and clear fee structure. According to needs, it can work as part of a broader team and collaborate with other financial specialists including accountants, lawyers and tax advisers.

A highly skilled and experienced team finds effective ways to meet financial needs from pensions and investments to protection and tax. Working together John Lamb creates a secure financial future for our clients and their families

For further info, contact Paula Steele, Managing Partner,